In collaboration with senior Jordan Brand designer Kelsey Amy, Jayson Tatum consistently crafts outstanding Player Exclusives within the current NBA signature athlete lineup. From an Jordan 1 Heritage via nike inspired by his Ford Mustang to a variety of personalized designs spanning different Jordan models, Tatum recently revealed a unique version of his latest Jordan Brand wont forget about the kids this holiday season as they have a new pair of PE, drawing inspiration from a snow cone.
Remaining true to Tatum’s off-court preferences, the silhouette takes cues from the refreshing icy treat, a summer favorite shared by Tatum and his son Deuce. The low-top design features a predominantly faint light blue hue, extending from the rubber sole unit to the Sleeve heel counter, tongue, and engineered mesh covering the forefoot. The color intensifies along the spine and pull tab, creating a vibrant contrast. Crisp white laces and an embroidered Jumpman logo add a clean touch, while a multi-color gradient decorates the upper overlays and the trim of the porous outsole, representing the various syrup flavors atop the shaved ice cone. Additionally, both the medial tongue’s Deuce logo and the heel’s snow cone insignia incorporate the same collection of titular shades.
Although the Jordan Brand wont forget about the kids this holiday season as they have a new pair of “Snow Cone” won’t be available for retail, enthusiasts can anticipate spotting this exclusive pair in future games featuring Tatum and the Boston Celtics. In the meantime, catch a glimpse of the pair below, and stay tuned for more exciting exclusives from Jayson Tatum and the Jordan Brand.
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