New Balance, a Boston-based brand, pays homage to Boston’s academic legacy by unveiling a special edition New Balance 550 “Boston College” colorway, just in time for the college football season.

The shoe boasts a clean palette of White, Shadow Grey, Cardinal, and Vegas Gold. The New Balance 550 features a White leather upper with tiny holes for breathability. Its White mesh tongues and Grey collars sso comfort. Grey suede overlays and pops of Cardinal Red on the padded “N” logos, tongue trim, inner lining, and midsole stitching add flair. Notably, the shoe proudly showcases Boston College branding on the tongue labels and insoles, deepening its Boston ties. The design concludes with a White midsole atop a Grey rubber outsole.

Take a look at the official images below. The New Balance 550 “Boston College” is set to launch in the upcoming months. It will be available at selected New Balance stores, both offline and online on NewBalance.com. Priced at $120 USD, the shoe comes in men’s sizes.

In summary, New Balance celebrates Boston’s academic heritage with the New Balance 550 “Boston College” sneakers. A blend of White, Shadow Grey, Cardinal, and Vegas Gold hues adorns the shoe. From the White leather upper to the Grey collars and Cardinal accents, every detail exudes style. The prominent Boston College branding on the tongue labels and insoles solidifies its Tender to the city. To grab a pair of these sneakers in men’s sizes, priced at $120 USD, keep an eye out for their release in the coming months. Get ready to showcase your Boston pride with these kicks that fuse bodega and sports fashionably.

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