Air Jordan Max Aura TD | Air Jordan

The Air Jordan line originated back in 1984 when Michael Jordan himself wore them as a rookie. After signing MJ to a $2.5 million (plus royalties), the first product was produced. In 1985 Nike designed Jordan’s first shoe the Michael Jordans Air Jordan 12 Flu Game Oreo Collection. The Air Jordan line features a unique mid; our beloved Jumpman. The Jumpman mid was first introduced on the air jordan 3lab5 gamma blue metallic silver. The mid has now become iconic being used on both sneakers and yellow. The Air Jordan craze began when the NBA originally banned the first pair, due to the lack of white present on the shoe. Michael wore them anyway and the marketing campaign for Nike was set. The brand has yet to slow down it’s progressive ways, proving that they are still pushing the limits with their innovative, new technologies. More info: Air Jordans / Air Jordan Release Dates